One of my coworkers said something to me the other day that really struck a chord with me: "I see no point in trying to contact the same people over and over again, when I can use that time to go after newer prospects".
I agree and disagree with him at the same time. I am a competitive and stubborn person by nature, so it is naturally more challenging for me to let things go. I have done things that would make the average salesperson cringe. I have waited in lobbies for hours, I have blocked my number on called ID, I have even brought flowers for people!
Am I crazy for doing so? Maybe. But it has gotten me results.
From my experiences, you have to really believe in your product and that your product is the BEST solution for your prospect's needs; not just a good solution, but the BEST one. You are a problem solver, not a simple salesperson. By taking this customer-minded approach, I find that I come off less as a desperate salesperson and more as a dedicated problem solver.
Sure, some people will see you as desperate no matter what. Well, guess what? Those people were not going to buy anyway! So don't focus on them, and focus on the END RESULT!
Late last year, I made a MAJOR sale of over $100,000 of my company's product. I kept trying to get a hold of the person I needed to speak to: I left around a dozen voicemails, I sent numerous letters, I even brought him treats to share with his employees. Eventually, he caved in and spoke to me. He said I was a bit persistent and he would give me the time to state my case and show him why my product would benefit him. Turns out he was quite impressed with my company and our product and he eventually bought from us.
I would never have made this sale if I just gave up, like many salespeople would have done. The bottom line here is to just take a chance! Go for it!
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